The Greater Wilmington Convention and Visitors Bureau, the destination marketing organization for New Castle County, has launched a completely redesigned website, VisitWilmingtonDE.com, aimed at inspiring and motivating those considering or planning a visit to the region.
The website offers a seamless and immersive online experience, featuring captivating full-width videos and intuitive navigation. It serves as the ultimate gateway to all the tourism offerings of Greater Wilmington and the Brandywine Valley area. From access to the Bureau’s official visitor guide to exclusive deals offered through the Greater Wilmington Discount Pass, everything a visitor needs are conveniently located on the new site.
“We’re more than just a destination—we’re a community,” said Jennifer Boes, the Bureau’s executive director. “Our new website reflects this ethos, and we’re excited for visitors to explore all that we have to offer.”
Navigation has been streamlined with larger images and visual elements, ensuring ease of use for all visitors. Additionally, VisitWilmingtonDE.com incorporates an innovative Trip Builder feature. This personalized tour guide helps craft tailored itineraries, catering to diverse interests ranging from history and cuisine to outdoor adventures.
The site’s microsite template further enhances the user experience by providing in-depth insights into special offerings and topics, such as the annual Brandywine Treasure Trail Passport and the rich history of the du Pont family.
In line with the Bureau’s dedication to inclusivity and diversity, the new site includes expanded DEI content including pages dedicated to LGBTQ+ Wilmington, African American History, and more. Plus, in the coming weeks, the Bureau will be making the website fully ADA and WCAG compliant for full accessibility to all.
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